Our changing world – free vs value vs yikes

I attended a meeting for my trade association last weekend. One of the things they repeated was how technology continues to change and how fast that is happening. One speaker challenged us to look at anything we had created before 2008 and to question if it was still relevant today and to question if it could be delivered better/differently.

This brings us to the Masters. (by now you are wondering how much mileage and how many more postings I can get from a golf event…not much more!)….

Their website had SIX live video feeds. I was able to watch on my in home wireless connection and the quality was superior. They even had screen in a screen so I could watch two at the same time! How cool is that….OH YEAH, it was free! They were giving their product away. How crazy is that? Welcome to the 21st century.

What implications does these points have for your business? I know there are several, do you?

If you enjoyed this article, we would appreciate you sharing this article on LinkedIn.




Comments are closed.

Enter your email address to subscribe via email:

Delivered by FeedBurner

"I have received so many very positive comments about your workshop. Most importantly, the evaluations and the one-on-one feedback indicate that the participants picked up information and tips that they plan to apply both in their business and in their chapters."

E. Colette Nelson, Executive Vice President, American Subcontractors Association